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Build your voice. Grow your digital presence. Strengthen your advocacy position. We are a group of professionals with expertise gained in the entrepreneurial, corporate and communication worlds. Choose the partner who understands your needs and stands for your vision.


Creative Director

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Alberto Maccari is a seasoned creative director with experience in advertising, publishing and video content creation. He studied art, then worked in international advertising agencies such TBWA, Havas, J. Walter Thompson. In Moscow he headed the design department for lifestyle magazines under Bauer Media license. During his 4 years in Germany, he created cross-platform campaigns for car brands and the intimate apparel company Triumph International. He has an in-depth knowledge of holistic communication and brand identity, expertise that led him to co-create the creative boutique Digital Moses with offices in London and Brussels. In Belgium he also consulted for the digital design teams at Proximus and led the creative department at the Isobar Dentsu Aegis group. Recently, Alberto supported European and international associations, creating branded content, visual identities and social media campaigns.

Business Director

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David Cogan left his native Dublin to complete a masters degree in business in Paris and went on to sales and marketing roles in the pharmaceutical industry in Germany. He managed Pfizer’s Eastern Europe & Russia marketing division, then joined their European HQ staff in Brussels before building the business in Vietnam and running business development in German speaking Europe. Subsequently, as an independent entrepreneur in Ireland and France, David created successful businesses in wine retailing and online advertising. His web start-ups led him to Bangkok to join a nascent smart tech firm in fruit & vegetable production. Combining an innate penchant for design with tech savvy entrepreneurial fibre, he adds business competence to White Rabbit’s creative zest

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